Are you sitting still on a book idea because the market is too unpredictable right now? Then look at what isn’t changing. One rock-solid principle still stands in book marketing: If you create something that meets readers’ needs and make it visible where they are looking, in a format they want, your book will sell.
Will My Book Sell in a Time of Crisis? Read More »
What will it take to work with a ghostwriter on your memoir? Learn the 3 secrets to a successful collaboration and build your working relationship on solid ground.
3 Secrets to Successful Collaboration on Your Memoir Read More »
When potential supporters or investors need to hear your story, make sure you’ve done a good job being a historian. Save those names, faces, and facts that will convey the “why” of your organization. Here’s how to be a good historian–even if that’s not your job title.
Why You Need to Become Your Own Historian Read More »
One of the most intimidating hurdles for nonfiction authors is the crazy maze of publishing. Now there is a guidebook to help you leap that hurdle and emerge from the labyrinth victorious. It’s called The Nonfiction Book Publishing Plan: The Professional Guide to Profitable Self-Publishing, by Stephanie Chandler and Karl Palachuk. I’m so sold on this
Your Guidebook to the Maze of Nonfiction Publishing Read More »
With all the talk about “telling your story,” how can you discern the best way to do that for you? Should you write a book? Start blogging? Construct white papers and case studies? Skim this quick run-down of 10 of the best ways to get your story out to an audience. Compare their pros and cons,
10 of the Best Ways to Tell Your Story Read More »
There’s a lot of talk out there about “telling your story.” That story may be your life story or, for an organization, your brand story. If you want anyone to hear what you have to say, your story needs to stand out and it needs to be valuable to your audience. For that reason, before you tell your
The Importance of Revealing Your Why Read More »
When you want to capture someone’s attention—whether for a personal or business relationship—telling them your story can build strong bridges between you. You might say it’s a form of courtship. Courtship? That’s an old word, rich with imagery. Intentional relationship building. Studying one another to make sure you’re a good fit. Dialoguing purposefully. Entering into
Courtship by Story: How to Win Your Audience Read More »
Have your friends or your marketing team told you that you need to “tell your story”?
They’re right. Your unique experiences, perspective, values, and can make you stand out from the crowd.
Tell Your Story: 4 Qualities That Will Make it Stand Out Read More »
